Epic Condoms
D2C (intimate care)
Acquire
[CHALLENGE]
Epic Condoms needed content in a category where most brands go clinical or play it safe. The brief called for humour that still protects brand credibility, without tipping into the crude.
[WHAT WE DID]
Wrote and produced humour-driven, intimate storytelling for social and reels. Balanced wit with brand credibility, breaking category norms frame by frame. Ran it as brand-story content, in-house, across social and reels. Deliverables: Social content, reels and brand-story film.